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Art exhibition house
nué
Brand work for nué: exhibition graphics, outdoor, app, packaging. fiveroses.
Identity & touchpoints
Print · OOH · Digital
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Art exhibition house
nué
Cobalt and white. The mark and wordmark stay the same from lightboxes and the booth through banners, hoardings, the phone screen, and the pack shots in the deck.
Client · nué
What we built
nué is an exhibition house. The identity is deliberately thin: cobalt, white, a geometric N, lowercase wordmark. We lined up the stall, outdoor, hoarding, app, and packaging on the same grid and type scale so it reads as one job, not a fresh concept per format.
Scope
Identity, exhibition stall, large-format print, street and environmental OOH, lightbox signage, mobile app assets, packaging mockups. Thirty-one stills total.
Touchpoints
Booth walls, lamppost banners, hoardings, app icon and launch screen, pack comps. The gallery mixes full frames with pairs so you get layout first, then detail.
Gallery
Full-width, two-up pairs, one wide shot, last frame full bleed.
Brand palette
Primary fields, lightboxes, booth walls, banners
Wordmark, mark, reversed type on blue
Frames, cables, fine print, contrast
Hoarding grounds, neutral backdrops
Secondary type, stone and environmental accents
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