Web / E-commerce
Adidas × Foot Locker
An immersive shopping experience demo for Foot Locker and Adidas. We built it to show how websites can change the shopping experience: not just browse and add to cart, but an experience that feels like the brand.
Web / E-commerce
Adidas × Foot Locker
An immersive shopping experience demo for Foot Locker and Adidas. We built it to show how websites can change the shopping experience: not just browse and add to cart, but an experience that feels like the brand.
01 / The brief
Show how the shopping experience can change.
Foot Locker and Adidas wanted to see what was possible. Not another product grid. A demo that could prove how far an e-commerce experience could go. We built an immersive experience: select a product, step into the world of the brand. The goal was to show decision-makers that the website itself can be the differentiator. Click to enable sound. Select a product to begin. The rest is the experience.
Immersive experience
02 / The experience
Originals. Immersive. One standard.
The demo puts the product at the centre and wraps it in atmosphere. It is built to feel like an Adidas × Foot Locker moment, not a generic store. The live site speaks for itself: an immersive shopping experience that shows how websites can change the game.
Product at the centre
Experience the site
One live demo. Explore the full experience below.
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