Web / Product
Momo X
A new premium headphone release deserved a premium launch. We built a scroll-driven experience: the headphones lie still, then rise, then deconstruct to reveal every component. Coming spring 2027.
Web / Product
Momo X
A new premium headphone release deserved a premium launch. We built a scroll-driven experience: the headphones lie still, then rise, then deconstruct to reveal every component. Coming spring 2027.
01 / The launch
A new premium headphone. The site had to feel like the product.
Momo X was an upcoming premium headphone release. The product spoke for itself. We decided the website should do the same. No static hero and a spec list. We wanted to give them a full experience: a scroll-driven story that would make the launch feel as premium as the hardware. The idea was simple. Start with the headphones at rest. Let the user take it from there.
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Headphones at rest
02 / The journey
They rise. Then they deconstruct. You see the build.
As you scroll, the headphones rise. The motion is deliberate and smooth. Scroll further and they deconstruct. The build of the headphone comes apart so you can see the components: the drivers, the housing, the craft. The experience turns a product page into a reveal. By the time you reach the end, you have not just seen a pair of headphones. You have seen how they are made. Momo X. Coming spring 2027.
Deconstructed build
Experience the site
One live demo. Explore the full experience below.
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